Custom Email & Digital Designs that Convert

Whether you're launching a new brand, revamping your email creative, or building high-performing automated flows, thoughtful design makes all the difference. I bring strategic design and conversion best practices together — so your emails don’t just look good, they perform.

What I design

  • Custom email templates (Klaviyo, Mailchimp, HubSpot, Flodesk, Salesforce, ect.)

  • Automated flow creation (welcome, post-purchase, cart abandon, winback)

  • Mobile-optimized layouts

  • Banner graphics, content blocks, and branded imagery

  • Style guides and brand-consistent visuals for email and web marketing

How the design process works

1. Discovery
We’ll kick off with a quick call or intake form where you share your goals, brand assets, and design preferences. I process all my work through UpWork - for your safety and mine they handle the contract and hold the funds for the project. We can discuss this more in our Discovery call to make sure this is a good fit for you.

2. Wireframes & Concepts
You’ll receive layout wireframes or initial design drafts to review — focused on flow structure, hierarchy, and messaging.

3. Design & Revisions
Once approved, I’ll build the full design(s) and provide a round (or two) of revisions to refine every detail.

4. Ready-to-Use Assets
Final files are delivered in platform-ready formats, plus any design assets you need for future use. I can also handle full implementation inside your email or web platform if needed.

Why work with me

With a background in both email strategy and design, I understand how visuals impact user behavior. My approach blends performance marketing with brand creativity — so your campaigns feel polished and purposeful. I’ve designed for eCommerce and B2B brands alike, with a sharp eye for consistency, clarity, and conversion.

Portfolio preview

See examples of past work below — from email designs and forms to template systems that teams can scale.